Analytics & Reporting

Browse through our collection of articles, guides, and tutorials on analytics & reporting to help you maximize your lead generation results.

Understanding Attribution Models

A deep dive into different attribution models and how they affect your ROI calculations.

10 min readRead Article →

Creating Custom Reports

Step-by-step guide to building tailored reports that track your most important KPIs.

Analyzing Conversion Funnels

How to identify and fix leaks in your lead conversion funnel using our analytics tools.